Associated Content: SOLD!

By Katharine Swan On Wednesday, May 19, 2010 At 9:10 AM

I've been meaning to update my blog, really I have, but at the moment I have my hands full keeping up with my client work. Thank you to everyone who voiced encouragement on my last post, and know that neglecting my blog right now just means that I'm trying to focus on my other responsibilities.

Anyway, I'm blogging tonight to report a headline, hot off the press (so to speak), that I thought would interest many of my freelancers:

Denver-based web-content firm sold

Yahoo is buying Associated Content for $100 million. (Funny, AC may not believe in paying their writers much, but they sure want top dollar for their business.) Since Associated Content was Denver-based, it's big news here. I wonder if there are any local employees who will be losing their jobs over this — I know AC hires local people for their editing positions, as I interviewed for a position when the company was fairly new, and a freelance friend of mine worked there as an editor for a short time. Plus, an old high school friend of mine knows programmers who work for Associated Content in their Denver office. (They at least are well-paid, although that doesn't say much for the company, in my opinion, as it indicates how poorly they think of writers as compared to code monkeys.)

The Denver Post article includes a blogger's quote that questions Yahoo's decision, pointing out that they are polluting their content with some pretty low-quality stuff. But I can't help but wonder if AC's new owners will be able to raise the standards — and the pay — enough to salvage their reputation.

What are your thoughts? Most of us agree that low-paying freelance work has at least a minor impact on the industry as a whole — and some would argue the impact is pretty major. And Associated Content is a pretty major force in the industry, as it is the longest-surviving content site that I know of. With that in mind, do you think Yahoo's acquisition of the company will be a good thing or a bad thing for the industry in general?

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Blogger Lori Says:  

I have to agree with the Denver Post. This won't denegrate my pay because people like that aren't ever going to be my clients. I think we as writers can draw very clear boundaries around what we'll accept - crap isn't acceptable! It's my new mantra - I'm trying it out here first. LOL

 
 
Blogger Katharine Swan Says:  

Oh, I don't think it'll lower our pay -- I was wondering if switching to Yahoo will improve the pay and the quality of the writers that are accepted.

And absolutely -- crap isn't acceptable! It's a good mantra, in our personal as well as our professional lives.

 

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Katharine Swan is a full-time freelance writer with more than 5 years of professional writing experience. In addition to maintaining several personal blogs, she writes a variety of online marketing materials for clients, including company blogs, articles, and press releases. In her free time, she spends time with her horse, reads, and writes fiction.

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